Africa is the second driest continent on earth after Australia. Water scarcity is caused by a variety of problems draughts, water pollution, and limited water sources. With agriculture becoming endangered and sanitation problems causing mortal diseases.The African Water Facility (AWF) is an organization launched in collaboration with the African Development Bank (AFDB) that finances and promotes sustainability projects to render water accessible to local population and therefore ameliorate their living conditions.

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Wealthy countries like the United States or Australia are now facing threats such as water scarcity, draughts or water pollution. While mass media are advertising the importance of water conservation and encouraging an eco-green habit even when it comes to the daily house chores; most of us haven’t realized that producing things such as paper or clothes also uses a tremendous quantity of water.

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When looking at the ocean, most of us feel a sentiment of fascination mixed with a glimpse of fear and reverence due to the infinite dimension of a mysterious aquatic world with strange looking creatures. Brian Skerry knows the bottom of the sea better than anyone else he surely isn’t afraid to stand next to a gigantic blue whale while working his magic behind the lenses of a camera.

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Now that you have read our useful tips on how to reduce the water footprint of your daily consumptions this post offers a series of tips and useful advice for corporations and firms of all size to conserve water and lower their water footprint. Corporate social responsibility in order to preserve water adds equity to a company’s identity but most importantly enables to diminish their expenses.

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