Wealthy countries like the United States or Australia are now facing threats such as water scarcity, draughts or water pollution. While mass media are advertising the importance of water conservation and encouraging an eco-green habit even when it comes to the daily house chores; most of us haven’t realized that producing things such as paper or clothes also uses a tremendous quantity of water.

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Fashion no longer means glitter and glitz with a superficial touch of polished elegance and eccentric designers. The creative world of design has grown socially responsible in the last couple of years, designers have acquired a grown awareness for environmental problems. Don’t be fool be appearances, eco-friendly fashion has nothing to do with a hippy-grungy look; green fashion is fresh, forward looking and as elegant and glamorous has high-end designer prêt-à-porter. Simple Shoes, a line for outdoors athletic shoes embody the combination of style and comfort blended the use of recycled materials and eco-friendly production and manufacturing procedures.

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Have you ever heard about water footprint? Well, your answer is really no that important, just have a quick glance at this short post! It will take only a few minutes but you will feel so much more refreshed after! Yet, you might feel worst when it comes to having a cup of coffee...Continue reading to find out why!

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